Oak Tree Coaching
 

 

 

 

Our Team

Annie Gelfand, MBA, CPCC, PCC
Executive & Life Coach
Toronto, Canada

annie@oaktreecoaching.com
+1 705 742 7475

Annie Gelfrand

Annie Gelfand has been coaching individuals and teams to make radical change since 1998. Annie has a strong commitment to professional development, excellence and mastery and has accumulated over 2300 coaching hours. Annie has been awarded the prestigious credential of Professional Certified Coach (PCC) by the International Coach Federation and has also completed advanced coach training in Organisation and Relationship Systems. Annie's business career has spanned more than 26 years.

Annie brings contagious passion and love of life to her clients. She also brings a diverse range of life experiences which includes a 15 year career in strategic marketing and market research in the consumer goods and health care fields, a Master of Business Administration Degree from the University of Toronto … and learning the art of meditation in rural India for 8 years. Annie's passion is to bring heart, healing, and permission to be human in the workplace and she is deeply committed to integrating body, mind and spirit. Annie is gentle, loving, funny and incredibly tenacious.

Annie has three main areas of coaching specialism:

  • Clear Head Coaching: In the 21st century workplace, one of the most important talents is that of managing a workload that at first glance looks impossible. An expert in relaxation and inner calm, Annie helps overwhelmed leaders to focus on what’s most important and find the courage to cut out the rest. She’s committed to helping people become more effective through learning how to stay calm, grounded and focused.
  • Team Coaching: Annie is a powerful team coach, experienced in facilitating work groups to get the best from each other and handle conflict constructively. She invites teams to embrace and lean into challenging situations to find the opportunities within them. Teams who have worked with Annie learn to recognise the red flags that derail them, create team agreements to generate productive and empowering environments, and highlight strategies for constructive communication. Annie is also an Authorised Facilitator of the Team Diagnostic Assessment, designed to move teams into high performance.
  • I love Mondays Coaching: Annie believes that stress happens when there is disconnect between who you really are and what you show the world. She has a range of tools and approaches to help professionals to uncover their unique purpose and strengths, define what they really want from their work, and make it happen.

Annie is a credentialed member of the International Coach Federation (ICF), Professional Certified Coach (PCC) and a Certified Professional Co-Active Coach (CPCC), trained and certified by the Coach Training Institute. She has also completed advanced coach training in Organization and Relationship Systems from the Center for Right Relationship, an international leader in the field of business relationships and team coaching. She is an authorised facilitator of Team Diagnostic Assessment by Team Coaching International.

Client Testimonials

"Annie brought enormous compassion, understanding and authenticity to our coaching. With her support I have been able to explore and accept parts of myself that previously I have been too ashamed or frightened to face, but which were driving attitudes and behaviours that were destructive to my sense of self and to my relationships. Annie has given me tools that have become integral to how I approach my day. I could not recommend her more highly to anyone who feels the need to change how they feel about themselves."
Kate Smith, Strategic Brand Consultant, New Zealand

"It has been a complete honour to work with you Annie. Your honesty, insight, experience and intuitive nature are truly a gift...you have opened my mind to a part of me that has been quiet for a very long time."
Tracy L., Case Manager

"Annie helped me realise the impact I have on others, learn how to listen more effectively, how to coach my leaders, focus on employees' strengths, manage change more effectively, be an authentic leader by speaking from the gut, "tell the hard truth", set very clear and specific goals.... And how could I forget - I don't have to do everything myself!"
Michael S., Manager Manufacturing

"From the beginning, we identified objectives and set goals with specific parameters of success. During our coaching discussions, Annie was quick to target some of my more challenging issues. Annie's pointed questions and direct methods helped me get to the root of the issues. Once I became aware of the root cause, I noticed the recurrence of habit patterns, which had previously held back my leadership potential."
Michael H., Manager Research & Development

"I was flabbergasted at the level of intensity reached and the pertinence of the questions in such a short time span. I especially appreciated Annie's ability to take my body (and the rest of me too) and allow me to feel the range of sensations associated with the different choices just with the power of her words. Given that I am a very "heady" person, this was extremely effective in helping me find my own answers."
Kelly H., Physiotherapist

"Annie's insights and questions with her enthusiastic curiosity, enabled me to look beyond my limited thinking about myself. She enabled me to hold myself big, grow into that place and then celebrate it. It was the most rewarding inventory I have ever taken of myself. When you coach with Annie, expect to come face to face with your magnificence! She will help you explore it and appreciate it."
Pamela V., Instructional Coach for an Educational Institution

   
 
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